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We see shots of the funfair at Battersea Park in London and the arrival of Diana Dors who is seen speaking (not heard). She switches on a small fountain. We then cut to another venue and Dors switches on a second fountain and then hands out glasses of cider.
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It is not clear what Bulmers cider product Dors is promoting here, although as samples are given to children it is most likely to be Cidona non-alcoholic cider which was launched by the Hereford based company in 1955. Dors also made television adverts for Golden Godwin Champagne Perry around this time which was another Bulmers brand.